We design innovative, creative, and user-friendly digital solutions that our clients can use to meet their business targets. We put your needs and user behaviour at the core, so that your product’s value proposition can meet their taste and expectations.
In working side by side with the most important brands in the sector, we worked on projects for several markets ranging from automotive to finance; for different players, including both international luxury brands and start-ups, and with different technologies, which include corporate websites and e-commerce, apps, enterprise software, and IOT applications.
We support businesses through the entire development cycle, or we can just focus on one of its phases. Our team is rearranged every time we need to provide an efficient answer to the business needs. Our work is similar to a design boutique: every project is tailored to best fit our client.
We help businesses understand how they can improve their digital products and services. How? We analyse what their users do, we try to understand why, and develop solutions to optimise their customer experience.
In order to identify potential issues, we investigate all aspect of multi-channel experience: the customer journey, the information architecture, user interface usability and the conversion process. We track your online clients through analytics and remote testing and offline users through lab testing, so that we can analyse their behaviour and find insights for prospective design and strategy.
Both data and creativity contribute to creating concepts and UX solutions. We take all information we get from UX research; profile real and prospective users; we define a user experience strategy that gives proper importance to all the digital touchpoints involved in the process. In the new customer journey, the engagement will be improved and the design of your digital product will make your user live the best experience.
We take care of product design in every way: from the UX strategy to Service Design, from the fine-tuning of information architecture to wireframe development and prototyping.
Analysis, concept, realisation: we love to follow the creation of a digital experience of success in all phases.
Thanks to cooperation with important technical partners we can develop your project from the very idea to its launch. And beyond.
Giving shape to your ideas and to the best user experience is not enough. What your digital product needs is to clearly communicate this idea effectively and reach your customers. We help you to generate contacts through multi-platform campaigns and inbound marketing.
Our ability to coordinate digital marketing with research-based insights offers added value to marketing strategy and actions.
Monitoring performance over time
Identifying goals, measuring performance, and monitoring their progress: we believe in innovation and the importance of verifying the impact of choices. This is why we help businesses to realize the key indicators for their products and services, or for their internal productivity.
We prepare dashboards and reports so that the decision makers can understand every trend and their decisions are based on real data and actionable insights. We monitor the performance of our projects through analytics and A/B testing.
Contact Conflux for your next UX project!
We can work together in our branch offices in Rome and Milan